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Gross Margin Formula: Essential Financial Calculation

January 21, 2024 by JoyAnswer.org, Category : Finance

What is the gross margin formula? Learn the essential gross margin formula for financial analysis. This article provides insights into the formula and significance of gross margin in evaluating business profitability.

Gross Margin Formula: Essential Financial Calculation

What is the gross margin formula?

The gross margin formula is used to calculate the percentage of revenue that exceeds the cost of goods sold (COGS). Gross margin is a key financial metric that reflects the profitability of a company's core business activities, excluding other operating expenses. The formula for gross margin is:

Gross Margin=(RevenueCost of Goods Sold (COGS)Revenue)×100\text{Gross Margin} = \left( \frac{\text{Revenue} - \text{Cost of Goods Sold (COGS)}}{\text{Revenue}} \right) \times 100

In this formula:

  • "Revenue" refers to the total income generated by the sale of goods or services.
  • "Cost of Goods Sold (COGS)" includes all the direct costs associated with producing or purchasing the goods or services that were sold.

The result is expressed as a percentage, representing the proportion of revenue that contributes to covering other operating expenses and generating profit.

Here's a step-by-step breakdown of the gross margin formula:

  1. Subtract the COGS from the total revenue to find the gross profit.Gross Profit=RevenueCOGS\text{Gross Profit} = \text{Revenue} - \text{COGS}

  2. Divide the gross profit by the revenue.Gross Margin=(Gross ProfitRevenue)×100\text{Gross Margin} = \left( \frac{\text{Gross Profit}}{\text{Revenue}} \right) \times 100

The gross margin percentage provides insights into the efficiency of a company's production or procurement processes. A higher gross margin indicates a larger portion of revenue is retained after covering the direct costs of goods sold, which can be a positive indicator of profitability. It is commonly used in various industries, including manufacturing, retail, and services, to assess the core profitability of a business.

Can you provide the formula for calculating gross margin?

Here's the formula for calculating gross margin:

Gross Margin = (Revenue - Cost of Goods Sold) / Revenue x 100%

Breakdown of the formula:

  • Revenue: The total amount of money a company earns from selling its goods or services during a specific period.
  • Cost of Goods Sold (COGS): The direct costs associated with producing those goods or services, including materials, labor, and manufacturing overhead.

Steps to calculate gross margin:

  1. Subtract COGS from revenue: Subtract the total COGS from the total revenue generated during the period.
  2. Divide by revenue: Divide the result from step 1 by the total revenue.
  3. Multiply by 100%: Multiply the result from step 2 by 100% to express the gross margin as a percentage.


If a company has $100,000 in revenue and $60,000 in COGS, its gross margin would be:

(100,000 - 60,000) / 100,000 x 100% = 40%

This means that 40% of the company's revenue remains after covering the direct costs of production, which can be used to cover other expenses or contribute to profit.

Tags Gross Margin Formula , Financial Calculation

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